Scaling Europe
00:18:27 · Gianni Cuozzo
[00:18:27] S1: So first of all, to choose a global problem to solve, one of the problems that we see sometimes is that people focusing on niche local problem. It's good to win a niche problem, but it should be a niche global problem, because if you don't have the push to go outside, you will never go outside, you know, because you will just waste time in your local environment and, you know, by the time you want to be global, somebody who already started with a global mentality will be already there. So for us at Exein, sell the first license of Exein in South Korea from Rome, you know, even though we had customers that can be ten minutes, walking distance from us, but we try to be global since day one. And I think this is an important lesson, especially right now in the AI world. I don't think geography really matters like before. Network matters. Being in the place where things happen in matters, but when it comes to solving a problem, every every founder right now has access to basically infinite tool. While when we started, you know, everything you can solve was only about what kind of talent you can choose. Right now, talent's global, problem are global, everything is global. So the first recommendation I will give to everybody who wants to start from a, let's say, not so known ecosystem and scaling globally is starting from a global problem and never have this mentality to say, okay, I'm from that region, so I cannot do it. I mean, nobody will look where you come from if you actually solve the problem they have. People are buying and spending money for products that solve them either a necessity or a problem. If you solve a problem, people will just not look at where you come from.
00:20:17 · Sebastian Johnson, Gianni Cuozzo
[00:20:17] S0: And you are living proof of it. You and the team are absolutely flying, and you're flying the flag for for Italy and Europe all over the world. So a massive congratulations, and I look forward to probably your fourth round in about four months' time by... At the weight of things. Yeah. Thank you very much, Gianni. [00:20:32] S1: We have we have big plans. Let's see what's happening. [00:20:36] S0: Great to hear.