00:13:56 · Adam Miller, Charlie Gearside
[00:13:56] S1: This is very authentic because most of the time in the startup world, you just hear sort of notions of do do it at any cost. Like, I'll I'll shape shift myself to get to that next level of growth, to get to this revenue figure. Like, you'll sort of do it at any cost. But this is like a very, like, authentic expression of, like, accepting who you actually are. [00:14:16] S0: Yeah. Yeah. I think it's like you... Yeah. I mean, the best founder CEOs are able to do it and... Or maybe they shape their sort of business to them. And this was... For me, it was kind of like, oh, maybe there's something else that's that's more attuned to what to the way I like to work and and who I am.
00:14:46 · S2
[00:14:46] S2: Well, I think it's... You know, if you look at so many of the generational founders and you hear this story time and time again, a lot of them are, like, very traumatized. Right? And I think what trauma does is it allows you to blunt certain emotions. So maybe it's like they... There are those feelings there, but they're just blunted and then you're not actually let go. And I think, you know, we... We're very early in our journey, but we've done so many, like, kind of periods of things that we didn't like doing or didn't give us energy. Right? And there was this balance where you kind of have to do a bunch of them initially. Right? But I think there is this scaling thing where someone... People get so used to doing whatever it takes to be successful, that whole, like, really intense David Goggins mindset that they just blunt how they're actually feeling towards the thing. Yeah. And they probably look back and they're like, you know, when that... When those feelings actually do come out, I think a lot of people realize that they weren't doing the thing that gave them energy Yeah. Which is like, you know, for a lot of people that is the thing that's more actualizing than, you know... I think there's so many, like, artists and and struggling musicians that are way, way happier than founders that are just in the grind on the thing that I love.
00:15:46 · Charlie Gearside, Adam Miller, S2
[00:15:46] S0: Yeah. And I suppose in saying that, I don't wanna minimize the grind because it's like, I think I'm... Eucalyptus got to a stage where, like, I was able to Yeah. Like, start thinking about these things. Yeah. And I think the grind is important, and you have to do everything, including stuff you don't wanna do at the start. But it's like... It... Yeah. It's a it's a good point. It's like, it definitely makes your life better if you stay in your, like, hitting Mhmm. [00:16:09] S1: Kitting zone. [00:16:10] S2: When you look back on on on the journey, what are, the the moments that, like, you light up about? Like, when you when you want to have grandkids, what moments will will you tell them about this journey? [00:16:20] S0: Yeah. I mean, there's been so many, like, pinch me moments that's I mean... But but the mundane ones for me, like, even our first office, we, you know, we're in the spriggy office and... Like, we have this view that you have to start at a shit office. And it always has to be a little bit shitter than what... How the company's going. And so we've had, what, three offices over time. The first one, like, exploded over, like, our CTO's head. It was a spooky office. Like, actual sewerage. For OHN's reasons, I can't... Cannot comment. [00:17:01] S1: That's, like, the most gnarly office I've heard. [00:17:05] S0: It was [00:17:05] S1: worse than Max and Nadine. [00:17:06] S0: Yeah, dude. It was crazy. And I I remember there was someone from Canada that was like, man, that'll, like, that'll, like, bond the team. And I'm like,
00:17:06 · Charlie Gearside, S2, Adam Miller
[00:17:06] S0: Yeah, dude. It was crazy. And I I remember there was someone from Canada that was like, man, that'll, like, that'll, like, bond the team. And I'm like, [00:17:14] S2: I don't know, man. Okay. [00:17:18] S0: And then... Yeah. So, like, moving through the offices was cool. And, like, we obviously did it on the smell of an oily rag every time. So, like, I'd be doing, like, shopping runs with Benny or Alexey, like, to IKEA on the weekend and, like, you know, lifting furniture upstairs, and we had their second offices in Haymarket. Did you guys ever go to that one? No. No. It was... Anyway, it was, like, vibey but also still kind of, like, shit. Yeah. And... How old would [00:17:44] S2: you rank this compared to your offices that you've seen? [00:17:47] S0: I can list somewhere between our, like, first and second. Nice. So, like, I mean, you guys obviously, like... There's some big things coming coming with kindling, so I'm sure you won't be long until you're at the top end on Boot Street. That's me. We'll see. Yeah. So, yeah, mundane things like that. And then I think about, like, even just dumb stuff, like, when Pilots started sponsoring the Cronulla Sharks. Mhmm. Because that was my, like, like, regular time going off. Yeah. It's like, oh, this is this is actually cool. This is super random, just, like, drinking beers at, like... The [00:18:21] S1: shark hunt. And
00:18:21 · Adam Miller, Charlie Gearside
[00:18:21] S1: shark hunt. And [00:18:23] S0: then... Yeah. So, like, moments like that. And then there's obviously, like, TV ads which are, like, super visible and, like, getting complaints for TV ads and... Yeah. So many different moments, but the ones that stand out are the ones that you're just like, oh, this is so random. Yeah. Like, can't believe we're here. [00:18:41] S1: Do you have... Can you pinpoint a scariest moment of Euc's history where things felt most existential for the company? Because I think something I've realized with founders is that there's so many of those moments where there's a lot of doubt and real things happen that are affecting the business. Was there any one significant moment that you remember and you were just like
00:18:41 · Adam Miller, Charlie Gearside
[00:18:41] S1: Do you have... Can you pinpoint a scariest moment of Euc's history where things felt most existential for the company? Because I think something I've realized with founders is that there's so many of those moments where there's a lot of doubt and real things happen that are affecting the business. Was there any one significant moment that you remember and you were just like [00:19:01] S0: Yeah. What's happening? There's probably two. I think one, it was so close to the start that it's almost like... It was like a a crash on the takeoff of the on the runway. It was when Stripe didn't... We weren't approved for Stripe. And we got taken off Stripe, like, maybe a month in because we were the the first, one of the first companies to charge for prescription medication in, like, a... In a legit way. And so all the big banks were just like, no. Haven't seen this before. You're done. You're done. And it took, like, Nikki at Blackbird, like, really using his contacts to sort of get us back there. But I just remember sitting sitting in, like, a room at that first office just like... We're just like, shit. This could be all over before we start. And then the other one is like, was a few years ago when we sort of, like, out of stock of these, like, GLP ones. Yeah. Well, you know, the partner pharmacies and we're like, holy shit. Like, maybe... This is, like, such a delicate, like, capital allocation inventory game, and it's happening at such a scale. This this thing could actually, like, sink the business. [00:20:12] S1: Mhmm.