A Product Market Fit Show | Startup Podcast for Founders
00:33:59 · Surojit Chatterjee
[00:33:59] S0: See, most enterprises are not unlike maybe what people think in Silicon Valley, are not looking at just letting go of people. They are looking at how do I get more efficiency, revenue efficiency, my people are already overburdened, right? How do I create a better work culture atmosphere? I mean, if you look at any examples, say healthcare, right? The average nurse is, first of all, there are not enough nurses available to hire, like trained nurses. Second is 50% of their time is in paperwork, Right? So they would rather spend time with the patient care, but they have to do all this paperwork. Right? So even when hospital hires a nurse, they're only getting like half an hour or something. So I think the first level is efficiency, productivity. Even, you know, some of the VCs are saying the same thing. I see with all these AI tools, it's not like people are working a lot less. They're working on things that they like to work on, but they are excited to see, oh, I can do this also. I can get so much more done. Right? That's what I am hearing. By the way, one more thing I'll mention in our your question on go to market approach. For us, a big thing has been partnership. We partnered with some of the largest consulting firms, GSIs. These partners have very large reach, like whether, you know, PricewaterhouseCooper or KPMG and so on. Because what we are doing requires c level folks to think differently and transform their organization. And a lot of these partners have been doing that for a long time, have been advising clients. So that has been another thing for us. And even in this kind of sales process, we are often going with partners and helping draw this picture in front of the client that what would your organization look like in a few years with your current headcount? Like, what can you do more? I'm sure there'll be restructuring. I'm sure some of that will also happen. In some areas like customer support, I do see there is more radical shift happening. Other areas, it's more efficiency gains.
00:36:11 · Pablo Srugo, Surojit Chatterjee
[00:36:11] S1: Perfect. Well, let's stop it there. Let me ask the final question, which is if you think about an early stage founder looking for product market fit, what is like top piece of advice that [00:36:19] S0: you might have for them? Top piece of advice is, look, you have product market fit when your average salesperson can go and sell your product without you being in the room. I am continuously looking at that and saying, okay, can I train my sales team to go and sell without me being in the room? Sometimes, of course, for larger deals, etcetera, you still have to show up. And it's different for different types of products, which is like, look, some products are more complex than others. Right? But can you get to a point where somebody can articulate that is simply what the product does and what benefit it'll bring for you. [00:36:58] S1: Perfect. Well, Surajit, thanks so much for jumping on the show, man. It's been awesome. [00:37:01] S0: Thank you so much. Take care. [00:37:03] S1: Wow. What an episode. You're probably in awe. You're in absolute shock. You're like, that helped me so much. So guess what? Now it's your turn to help someone else. Share the episode in the WhatsApp group you have with founders. Share it on that Slack channel. Send it to your founder friends and help them out. Trust me. They will love you for it.