All-In with Chamath, Jason, Sacks & Friedberg
00:44:23 · Jason Calacanis, Will Ahmed
[00:44:23] S1: Oh my god. [00:44:23] S0: Class of Nike and Adidas and Under Armour. [00:44:26] S1: What... I mean, how dumb was it for Nike to stop pursuing that? My god. That was such an obvious smart thing for them to do. Had a good start, and then they gave the business to Fitbit, I believe. And then they just got out of it. Alright. Listen. It's time for lightning round. [00:44:39] S0: Oh. It's lightning round. [00:44:41] S1: Lightning round with Will. Yeah. You gotta be honest here. Here we go. Brian Johnson or Andrew Huberman? Pick one. [00:44:47] S0: For podcasting, Huberman. [00:44:49] S1: Who's making a bigger contribution to the the science and technology? [00:44:53] S0: I think Huberman has a a wider audience. I think Brian has pushed people's imagination of what they should be measuring. And I think both of those are really helpful. [00:45:04] S1: Cold plunge, cold shower. Cold plunge, cold shower. Make a difference? [00:45:08] S0: I'll say cold shower because it's very accessible. Okay. And it's something that people can do every day. And you do it for even thirty seconds, sixty seconds, you're just gonna feel a lot better. [00:45:18] S1: Yeah. Wakes you up. Red light therapy or just the classic hot sauna? [00:45:22] S0: I like the hot sauna. Old school.
00:45:22 · Will Ahmed, Jason Calacanis
[00:45:22] S0: I like the hot sauna. Old school. [00:45:24] S1: It gets hotter. I think the red light thing is It's hotter. Nonsense. Yeah. Yeah. Okay. Zone two cardio. This is for our age. I think you're 40 now, Will. Are you 40 yet? 37. 37. Alright. So I'm gonna round you up to 40. I'm... I'll round myself down to 50. Zone two cardio or lifting? What what do you think? You gotta pick one for my age and for your age. [00:45:48] S0: I think this depends a lot on what someone's goals are. But in general, I think that everyone should be lifting more weights and probably doing... You know, if they have an hour to exercise, they should spend more time lifting and less time on an elliptical. [00:46:03] S1: Love [00:46:03] S0: it. Because people... Yeah. Because your your muscle mass is such an important test for longevity. [00:46:09] S1: The alarm in Whoop is quite sophisticated, Will. You can wake up based on recovery, sleep score, so the recovery score, the sleep score, or with a with a hard, you know, 6AM. Should you go recovery, sleep score, or with a hard alarm so you get your sleep consistency? Which one? Pick one of the three. [00:46:31] S0: If you're on vacation, you can go with recovery or sleep. But if you're trying to run a tech company, you better pick an exact time. [00:46:38] S1: Okay. Alright. Coffee first thing in the morning, wait ninety minutes. Which one? Wait ninety minutes for your coffee, or just drink the damn coffee and live your life? [00:46:48] S0: I personally drink the coffee.
00:46:48 · Will Ahmed, Jason Calacanis
[00:46:48] S0: I personally drink the coffee. [00:46:50] S1: Yeah. Let's go. Alright. Strain score, sleep score, recovery score. Which one do you obsess over most? Of the of the big three, which one do you obsess over? You can't say you're you're... They're all your children. You love them all equally. [00:47:06] S0: Recovery. I mean, I wake up every morning waiting to see that that color of that dial. [00:47:12] S1: I love it. Alright. Listen. There's your hour with Will from Whoop. Great product. I give it my highest endorsement, Eight Sleep. I'm an investor in. I love that product too. Those are my two favorite health products. And, hey, at the time of this recording, you have a little announcement about the king. No. Not president Trump. Gotcha. Not king Trump. But LeBron James, now playing for the Philadelphia seventy sixers. Big announcement. Yeah?
00:47:12 · Jason Calacanis, Will Ahmed
[00:47:12] S1: I love it. Alright. Listen. There's your hour with Will from Whoop. Great product. I give it my highest endorsement, Eight Sleep. I'm an investor in. I love that product too. Those are my two favorite health products. And, hey, at the time of this recording, you have a little announcement about the king. No. Not president Trump. Gotcha. Not king Trump. But LeBron James, now playing for the Philadelphia seventy sixers. Big announcement. Yeah? [00:47:42] S0: Well, we're we're announcing today LeBron James is now a global ambassador for Whoop. So he's been on Whoop interestingly for eleven years, And we never had any formal relationship with him. We loved that he wore the product. Frankly, it was it was really important in the early days that he did wear the product because he was one of the first 100 people to ever wear it. And so it was incredibly validating that this incredible athlete was willing to try a technology from an unknown company called Whoop. And and it gave us a lot of hope that we're onto something. But it's been an extraordinary to see his career over two decades plus, and he's the... He's really the the pinnacle of performance and and, like, longevity. And and so he joins a roster of ambassadors like Cristiano Ronaldo and Patrick Mahomes and Lewis Hamilton and Aryna Sabalenka and Nelly Korda, so on. So it's a great group.
00:48:40 · Jason Calacanis
[00:48:40] S1: Now you had a philosophy though early on. We talked about this in our previous discussions that, like, hey. You're not gonna pay athletes to wear it, you know, and you're not gonna beg them to wear it because they're the customers. They're they're the ICP, the ideal customer profile. So is this like a maybe a change in thinking, or is this like a unique one of one case? Hey. He's been on the product for eleven years without a formal relationship, and, you know, he's in that era now. He's gonna, you know, retire in a couple of years. Hey, man. He's probably gonna go into this Kobe Shack post playing era where where he gets in deep into business. So what what... What's the thinking here? And how do you think about athletes writ large?
00:49:18 · Will Ahmed, Jason Calacanis
[00:49:18] S0: I think in general, if your business is pre marketing, so to speak, like you're not in a stage where you're doing big television advertisements and so on and so forth, you should be really careful paying anyone to use your product. You know, you want people to love your product authentically. And in our case, it just so happened that early on, our target market was these professional athletes. And so we needed them to organically love the product. And by the way, because you have to wear it twenty four seven, there's no amount of money I'm gonna be able to pay an athlete to wear something twenty four seven if they don't like it. Right. So on the flip side, it was like, well, if it actually works and it's measuring their sleep and recovery and they play better, you know, they should wanna pay for it. So that was our attitude for a long time. And, you know, we had a number of these individuals who are best in class of their sport and global people that wanted to invest in the company because they loved it so much. Amazing. And from there, we also developed relationships where we could use their name, image, and likeness, which has a value associated with it [00:50:24] S1: Heck yes. [00:50:24] S0: That we recognize to be able to do advertising. And so, you know, they've been amazing partnerships and I'm very grateful that LeBron James is is part of, the Whoop roster. [00:50:36] S1: Wait. Are the players allowed to wear these during games? [00:50:40] S0: Something that's something the NBA is still looking at.