The Economics of Everyday Things
00:21:17 · Andrew Gast, Zachary Crockett, Rob Goodell
[00:21:17] S5: There's a lot of trail running. There's a lot of hiking that goes on. Our goal is to kinda be a hub for all those people. We started introducing summer camps. Those are for kids eight to 13 years old. We did those last year, and we'll do more sessions this year. [00:21:32] S2: They're also looking into some more inventive sources of revenue. [00:21:36] S5: We're finding that axe throwing is actually one of those most popular things. [00:21:39] S2: What kind of revenue do you expect axe throwing to bring in? [00:21:43] S5: Probably 25 to $30,000 this first summer. [00:21:47] S2: Even with ancillary axe throwing revenue, ski areas function on tight margins. But Rob Gudell believes the one thing mountains can count on is devotees returning to the snow. [00:22:01] S3: It's the pure joy of skiing, snowboarding, being outdoors. It's a family activity. And once people get introduced to it and have that feeling, it's really unsurpassed. [00:22:16] S2: For The Economics of Everyday Things, I'm Zachary Crockett. This episode was produced by Morgan Levy and Sarah Lilly and mixed by Jeremy Johnston. We had help from Daniel Moritz Rappson. And thanks to listener Naboishekulich, who suggested this topic. [00:22:37] S3: People love those chairs. You'll see them hanging as porch swings. [00:22:46] S2: The Freakonomics Radio Network, the hidden side of everything.
00:22:46 · Zachary Crockett, S10, S11, S6, S7, S12
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