00:16:15 · Michael Provenzano, Ian Dallimore
[00:16:15] S1: Yeah. It's not always rosy. Yeah. Yeah. I mean, I probably hide most stuff. It's probably the easiest way to get through. No. Like, I mean, I think you're like me, we both are pretty strict in our routine, right? Work out many days as I can a week, I stick to that, I stick to trying to eat healthy, right? Like, if you're not in a healthy state of mind, if you're not taking care of yourself, you're not sleeping enough, all that stuff's just going to make you not be able to perform. Yeah. And all businesses is just, it's like a, maybe as physically intense as an athletic life, but an athlete needs to perform every game, every practice, whatever it is, I need to perform every day as well. So I think it's that core stuff super important. Surrounding yourself with positive people is important too. So that goes back to the people, product revenue. If you got a bunch of people on your team that are are not fun to be around or positive to be around, I should fire them. [00:17:12] S0: Yeah. Well, so let's... Inside note, we're trying to get him to buy a ice bath. Yes. Because again... [00:17:18] S1: Pitched that a lot today. [00:17:19] S0: My jam. I... Yeah. I think you... I feel like you walked into Lamar corporate and it's like, we're a subsidiary of an ice bath company, but we'll get you there. But no, I I love that idea because again, if you can strain your mind, you can strain your body, you can put yourself in uncomfortable situations. Stuff that comes on your desk or comes across your email seems pretty easy to deal with.
00:17:19 · Ian Dallimore, Michael Provenzano
[00:17:19] S0: My jam. I... Yeah. I think you... I feel like you walked into Lamar corporate and it's like, we're a subsidiary of an ice bath company, but we'll get you there. But no, I I love that idea because again, if you can strain your mind, you can strain your body, you can put yourself in uncomfortable situations. Stuff that comes on your desk or comes across your email seems pretty easy to deal with. [00:17:40] S1: Yeah. You learn... You may learn to just deal with it over time. Right? Like, if if we went back fourteen years and you put me in my current seat all of a sudden and you made me answer all the emails and do all the things I'm doing, I probably couldn't do it. I probably like, this is horrible. How would someone do this? But it's probably similar to parenting. Actually, you're way ahead of me on that, Ian, but, I've only one and that was a huge wake up call. So if you would have come and found me two years ago and then teleported me to today, I'd be like, this sucks. Yeah. Why are we? Why am I doing this? This is so hard. Yeah. Why would I sacrifice, you know, such a large part of my life every day to this child? And you learn to do it, and you learn to perform in your job, and perform it working out and everything else in your life, in parallel to this thing that you've been thrown. So I think it's similar, like you just get used to, I don't wanna call it numbing, but you get used to your new norm. Right. What day to day is.
00:18:36 · Ian Dallimore
[00:18:36] S0: Yeah. And a lot of it is, and I think I I I warned you. Yes. Did. We... I feel like I... Every every dad that's about to have a kid, I'm like, hey. But but it's also to kind of stay on that that mindset because I know that's kind of where you are right now. It's... It really gives you a purpose and a drive. Oh. And when I talk to, I'm allowed to say young people now, you know, 45 year olds, it's fun to say. Yeah. But to a lot of young people, they're like, what what inspiration would you give me? And it's like, well, find a passion. Like, find find something truly that you're passionate about that if you couldn't perform at your job and you couldn't do what you're doing successfully, you would lose x. Yeah. And for you and I, it's a bit more extreme. It's, you know, triplets on a little guy and yours is a little two year old and a wife, but it's... That's that's... People kind of laugh at that. They're like, yeah, yeah, but that's separate from work, but it's like, it's truly is. So I, you know, love to hear your kind of thoughts on that. And then I want to talk about, like, how you built your team Yeah. To where they are.
00:19:32 · Michael Provenzano, Ian Dallimore
[00:19:32] S1: Yeah. I mean, I I find it you can't separate the two. You can, of course, separate, you know, your time throughout the day and segregate it so you can at least have that private time. But, at the end of the day, you know, you're judged by your team, you're judged by investors, you're judged by your wife, you're judged by your children of whether you're doing good at any of the jobs that you're supposed to you've been signed up for. And so finding that some form of, I don't know if balance is the right word. I'm sure if that anything is Balance over [00:20:02] S0: is ridiculous. It's a nonsense word. There's no work life balance. Don't let people lie to you. [00:20:06] S1: Okay. Yeah. Agree with you. But you have to find the version of that work that works for you and that that works for everyone else. It's that's just the game. [00:20:14] S0: Yeah. What, so as far as your team goes, like, in the industry... And again, this is a this is a very tough industry to come into. So again, you coming in, one of the things that you did well is you really sat back and you listened, and you learned, you found key stakeholders at every level and you listened. Simultaneously, you built the right team to come in. And look, it's funny to say that, like, some of these are iconic names, but some of these people are iconic now in the out of home space where people, Lucy walks into a room, everybody knows who she is. Everyone knows her. [00:20:48] S1: Shout [00:20:49] S0: out to Lucy. [00:20:49] S1: If you don't, you're know soon.
00:20:49 · Michael Provenzano, Ian Dallimore
[00:20:49] S1: If you don't, you're know soon. [00:20:51] S0: You're gonna know real fast. But, you know, that's that's difficult in the early days to build a team because just like finding your inspiration, now you need people every day that's going to take your innovative crazy idea [00:21:05] S1: Yeah. [00:21:05] S0: Believe in you, run with you at a crazy speed, and I would probably guess fourteen years ago you guys weren't paying what you pay now.
00:21:15 · Michael Provenzano
[00:21:15] S1: No, definitely not. You know, look, you you could sell people on a dream and what the vision in the future will be, and they have to be able to kind of push through the wall every time it's brought to them. I remember we used to go to events, you know, AAA, like when, you know, I don't know ten years ago and no one wanted to talk to us, You know? It was like, don't talk to those guys. Those those crazy guys on the computer trying to do something we don't wanna do. Mhmm. And you just have to believe that they don't... People don't understand what we're trying to do yet, but they will understand what we're trying to do and and we'll get them on board over time. But it just it was our ability or our inability to explain ourselves to people. It's all you're doing right at the end of the day is like, you know, you're not hoping for bad things happening. You're trying to show people, hey, there's this future out there that we believe is going to be healthy for a win win for everyone, buyers, sellers, data providers, etc. But you know, we have to prove to them that this is going to be better. And so just that incremental month by month, a little bit more revenue coming in. There's a little more opportunity here. There's better results this month. Like all those little wins just kept piling up and that's that's really what fuels the train and also gives your employees that that that that sense of reality and belief of like, oh, this this vision is kind of coming alive. Like, we are seeing little signs of of faith here. So I think that's another... The big thing that keeps people going is that you can show those incremental wins.