Finscale in English
00:28:01 · Solenne Niedercorn, Charlie Tafoya
[00:28:01] S1: Great. So what are your next steps? [00:28:03] S2: Continued growth. I mean, candidly, we have almost artificially high win rate to be direct. So, you know, for us, I think it's about just continuing to make sure that folks are aware of Chronograph. Quick aside, we actually didn't market for the first seven years of our existence. In fact, our cumulative spend on marketing for the first seven years was about $8,000. So we really grew strictly through word-of-mouth, which I hope speaks to the strength of our product set as a whole. Certainly, that's changing today as the numbers get bigger. We had Summit Partners come in as an investor at the end of twenty twenty two, and so we gotta make them a risk adjusted return. And as a result, we need to ensure that we're continuing to grow at the rate we've previously grown at. So all I have to say, you know, things like this, certainly our our events across the world, really. We're we're doing a number of events to get the word out, you know, just engaging with our audience on LinkedIn in particular through high quality content. All these things are meant to really introduce us in many cases to folks who may have not heard about us previously. But we have a heck of a track record. We have a phenomenal retention staff. I mean, a 126% in effect. So all this to say, we feel very good about our value add and would welcome the conversation with anybody who's thinking about how they can again take advantage of this new world of information and data that we find ourselves in.
00:29:22 · Solenne Niedercorn, Charlie Tafoya
[00:29:22] S1: Perfect. Thank you very much. Inspiring. I always close my discussion with my guests on a recommendation of a book or a podcast. So Charlie, what is your recommendation? [00:29:35] S2: So I read a lot of books. I tend to have a bit of a split personality between historical nonfiction and science fiction. I'll I'll probably keep it to the former for today. I think we're seeing a lot of change in the world. Geopolitics actually is a area of personal interest to me and has always been. I think for folks who haven't read it, I would highly recommend The Fourth Turning, which looks at generational change. And it's a very compelling argument. It's a bit of a repetitive read because I go into some exhaustive examples to underline your point. But I would just say, of all political science books I've read, and that's what I majored in in university. And again, that's what I read almost exclusively. It is a very compelling explanation for some of the turbulence that really that we're experiencing at this time. So if you're looking for an explanatory framework, it's again a very compelling read I find personally. And again, it helps it gives me some assurance and optimism at least that are in a period of transition and ultimately a new stability will be found. Certainly, that's what I think the world needs ultimately. But we'll leave it at that. [00:30:42] S1: Thank you very much, Charlie. Very inspiring. And congrats for everything you did with Chronograph. See you. [00:30:48] S2: So much.
00:30:48 · Charlie Tafoya, Solenne Niedercorn
[00:30:48] S2: So much. [00:30:50] S1: Thank you all for listening and sharing this moment with us. Don't hesitate to contact me on Twitter or LinkedIn to share your comments and reactions. You can also rate this episode on your favorite podcast platform. See you soon.