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5 GC GTM Consult Founder and Managing Director 2 sources Go-to-market advisory consultancy that helps growth-stage software companies scale between the German-speaking and US markets, offering fractional engagements and project work. S ServiceNow CMO 1 source American enterprise software company providing cloud workflow automation and IT service management software for IT, HR and enterprise services. N Novell pre-sales 2 sources Enterprise software company known for its networking and infrastructure products. M MIT student 1 source Private research university in Cambridge, Massachusetts, focused on science, engineering and technology, home to the MIT Media Lab. S SAP employee 1 source German multinational enterprise software company that makes ERP and business applications, including the S/4HANA suite. 1 SP Stop Prompting author 1 source Book by Ralf Paschen about thinking through the AI use case first rather than starting from the prompt. 1 PM Pay Marketing on Revenue and the Sales Blame Game Ends | Ralf Paschen guest 2 sources